It is a blatant act of what we, in the Catholic Church, call proselytising (aka “Sheep-stealing”). Apart from the fact that it plays fast and loose with the Truth (“What is that?”), it is a distinctly agressive plot to attract disaffected adherants away from the Catholic faith to their own variant by painting Catholicism as bad as they possibly can and by making their own church sound as good (by their definition, at least?) as they possibly can.
Newark is, of course, Bishop Spong’s old stamping ground. So much for ethics and ecumenism in the liberal Episcopalian camp.